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Non-Timber Forest Products and Livelihood Promotion

(Vol. 14, No. 1, January-March, 2016) ISSN 0973 – 8444
Personal Value Orientation (PVO) of The Panchayat Mukhias of Ranchi District
Deepak Kumar Bhagat*& Shriti Choudhary**
*Research Scholar, PG Department of Psychology, Ranchi University, Ranchi
**Head, Department of Psychology, RLSY College, Ranchi
Abstract: Gram panchayat elections took place in Jharkhand in 2010, after a lapse of 32 years. Mukhias were elected to lead each and every gram panchayat, and there was a ray of hope that these Mukhias would lead their villages on the path of development. This study of Mukhias’ “personal value orientation” (PVO) may provide a picture of their work style and personality characteristics, which are important factors if the deprived villages of the state are to be transformed into prosperous villages. The Mukhias of four of Ranchi districts were interviewed and observed to gather qualitative data. Gender differences and impact of education on PVO are also assessed using Sherry and Verma’s (1998) “personal values questionnaire”. Data obtained from a purposive sample (n=32), using a 2×2 factorial design, reveal that Power, Hedonistic and Economic values are the first three most preferred values among the total sample group, whereas Social, Religious, Aesthetic and Health values are least preferred. Male and female Mukhias differ significantly on Social, Democratic and Family Prestige values, whereas a significant difference was observed between highly and lowly educated Mukhias on Social, Democratic, Power, Family Prestige and Health values.